Nowadays companies have specific needs that cannot be met with academic training. Therefore, decting, gathering and making talent stay has become an important task.
The Gamification integrates knowledge, practice and skills allowing the complete evaluation of the talent areas of each person.
The growing supply of higher education programs and competition among institutions , not only nationally but globally, require new ways to communicate the value proposition and a differentiated training offer to generate interest in the target audience.
The Gamification as a marketing tool transmits the proposal of educational value in innovative ways , multiplying the reach of the message through social networks and gathering lots of information about each user.
Technology has opened the door to new ways of communication between businesses and consumers . Technological development and dissemination of social networks allow consumers make active part of communication campaigns , achieving a two-way process in which the answers are immediate and in which the dissemination is multiplied by the virality.
The Gamification is a change in the approach to the forms of communication and information between companies and consumers, moving from connectivity to the engagement and the process of transforming information into an experience.
The culture and values of a company are its hallmark, and are to be transmitted on a flexible and effective way to all the employees to create a committed and motivated team. However , in many cases the internal communication systems lack the capacity to generate genuine interest in employees.
The Gamification can transmit the culture, the values and the objectives of the company's on an attractive and interesting way, achieving employee commitment with business results and enhancing their participation in improvement processes.
CompanyGame has developed a platform that allows to fully manage the gamification solutions, making available to the customer and users a great lot of resources. His capacity for analysis and evaluation allows to collect a wide variety of information about the activities and the interests of users, making it easy to customize future promotion and communication.
The CompanyGame Platform allows comprehensively the management of the communication process and information gather about the target audience, facilitating the optimization of marketing and communication activities.
Gamificación custom solutions are developed through a combination of resources tailored to the client communication objectives, integrated into a storyline, mechanical dynamics and associated game.
The multidevice adaptation puts in the hands of every user the ability to participate from home, on the street or anywhere through a computer, mobile phone or tablet.
The CompanyGame resources offer complete medium and long term solutions.
The flexibility of the technology itself helps CompanyGame to offer a maximum adaptation to the customer needs.
CompanyGame’s 20 years experience in developing business simulators brings Gamification one step further. It does it by incorporating simulation methodology as a way of learning, assessing and developing skills.
With business simulators, CompanyGame develops complete solutions to users’trainning, assessment and achieving personal development.See more »
The saturation of information makes finding new ways of connectivity an comunication with customers necessary. This is because customers have gone from being recipients to being an active part of the communication process.
Interactivity, and participation are required to promptly get the message successfully. Knowledge Challenges are a new way of approaching communication and knowledge , integrating entertainment and information in a flexible and fully customizable tool.